Learn to think like your customers to know where to reach them and how to speak their language.
As a business owner, you may be thinking that you already know all these details and this isn’t the best use of valuable time. As a business owner myself, I can’t disagree that time is scarce and you have to keep moving the needle. These are the two biggest reasons this process is a million-dollar benefit.
You will feel much more confident and in control of your next marketing decision when you are confident about the needs of your customer/persona.
The light bulb moment your staff will have when they ALL know and understand the needs of the ideal customer as well as the non-ideal customer (negative persona).
Online Marketing is comprised of a wide variety of techniques for connecting and engaging with your audience. It’s nearly impossible to do all of them well. Persona (avatar) development will direct you to the marketing tools and messaging that connects most with your ideal customers and produce quality leads.
No technical stuff at this workshop. Just a lot of insight and brainstorming to help you get strategic about your marketing.
Date: November 5, 2019 4:00 PM - 5:30 PM
Location: Conference Room at Fix-It Accounting 121 W Plymouth Ave Suite B, DeLand, FL
Cost is $45/ per person
Seating is limited. Register in advance to reserve your spot.